High school coaches play a huge role in the lives of football players — and former Cardinal Adrian Wilson is going to be the keynote speaker in a first-time summit at University of Phoenix Stadium working to teach those coaches how to best guide those kids.
The event, which will be held Friday, was put together by the Arizona Foundation for Women and the Arizona Coalition to End Sexual and Domestic Violence. The pilot program, called “Coaching UP,” puts in place a framework to teach healthy relationships, how to confront peer pressures, the detrimental impacts of underage drinking and substance abuse, and the trauma of head injuries sustained on the field. Coaches, athletic directors, principals and counselors from various high schools around the state will participate.
Wilson, who had his own tough times growing up before eventually making it to the NFL, makes sense as someone who can speak on the subject of making the right decisions. Not only did Wilson have a Ring-of-Honor-type career with the Cardinals, he has also become a successful businessman outside of football.
“Whenever I get the chance to speak with high school coaches, I always stress to them the importance of being a positive role model in their student-athlete’s lives, both on and off the field, as well as the importance of education,” Wilson said in a statement. “What their players will learn in the classroom can take them a lot further in life than playing sports.”
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